Finally we managed to fit in a photoshoot with the awesome Ali Lomas Photography. Ali came up with the best location, Tamworth Boxing Club and thankfully they agreed to let us use their facilities.
It couldn't have been a better venue for showing off activewear and our models Josie Murphy and Millie Hodson really enjoyed using the equipment to get the right look.
The images we needed are for use on the Missfit website so that we can update the look and showcase new design ranges. We weren't going for shopping cart shots, this was pure activewear attitude with a bit of street style thrown in and the girls worked this perfectly.
Right now Ali is busy editing before we get to see the finished photo's and then we're going to hand over to Justin Robert Price for some graphic design wizardry. We have been working with Justin for nearly a decade now and there's no one better to capture the essence of our brand - he designed it!
It won't be long now and Missfit will be able to reveal the brand new active wear range and street style clothing thanks to our network of talented creative professionals.
I design & make clothing inspired by my love of pop fashion for my own brand Missfit. When I'm not at the sewing machine I love to write & will keep you updated with what I'm creating here.
Showing posts with label fitness. Show all posts
Showing posts with label fitness. Show all posts
Wednesday, 29 March 2017
Activewear Photoshoot
Labels:
activewear,
ali lomas,
boxing,
brand,
branding,
club,
design,
fashion,
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fitness clothing,
graphic design,
justin robert price,
logos,
photographer,
photoshoot,
street style,
streetwear,
tamworth
Saturday, 11 February 2017
Continuity
I've faffed around with this blog for a while now. It's had about three different names and started as a Wordpress site before moving in with my other blog An Unfashionable Cancer here on Blogger.
There are numerous reasons why I've struggled to keep this blog consistent, most notably the fact that my business has altered significantly since I started to write about it. Even now the transition from pop and vintage to pop and fitness is far from complete. One thing I am relieved about is that I kept my business name, Missfit which will be around for the duration now.
Having so many different parts to my business had begun to complicate things a long while back which is why I decided to sell the stock as a whole two years ago. A blank canvas was the perfect place to start afresh.
My website however remains the same - apart from the fact I'd cleared the shop of everything, the look does not reflect my new direction. The next step will be to repopulate the website with my new fitness designs and to achieve that I need imagery. Here lies my next dilemma, as I began making new designs they started to sell, fantastic for business but not when you need to gather several pieces to photograph.
I'm almost ready now, most pieces are all sewn up, I've enlisted the help of fashion photographer Ali Lomas and the models are good to go. Once all the images are ready they'll be heading to Justin Robert Price for him to work his creative wizardry ready for publication to my website.
At this point I've taken a step back to have a good look at what is currently representing Missfit Creations. Apart from the Facebook page which I deleted nearly 4 years ago (I'm still not sure why or whether this was a wise move) there are a few social media accounts attached to my brand. Pinterest, Twitter and Instagram all have the header MissfitCreates with Google+ linked to me personally along with LinkedIn. It therefore makes sense to rename this blog Missfit Creates so that it's hopefully easier to find and associate with the rest of my business media accounts.
The content will invariably differ as I intend to blog about everyday life within my business and that changes daily. Having everything under the same banner though will at least give continuity to both my writing and the brand.
There are numerous reasons why I've struggled to keep this blog consistent, most notably the fact that my business has altered significantly since I started to write about it. Even now the transition from pop and vintage to pop and fitness is far from complete. One thing I am relieved about is that I kept my business name, Missfit which will be around for the duration now.
Having so many different parts to my business had begun to complicate things a long while back which is why I decided to sell the stock as a whole two years ago. A blank canvas was the perfect place to start afresh.
My website however remains the same - apart from the fact I'd cleared the shop of everything, the look does not reflect my new direction. The next step will be to repopulate the website with my new fitness designs and to achieve that I need imagery. Here lies my next dilemma, as I began making new designs they started to sell, fantastic for business but not when you need to gather several pieces to photograph.
I'm almost ready now, most pieces are all sewn up, I've enlisted the help of fashion photographer Ali Lomas and the models are good to go. Once all the images are ready they'll be heading to Justin Robert Price for him to work his creative wizardry ready for publication to my website.
At this point I've taken a step back to have a good look at what is currently representing Missfit Creations. Apart from the Facebook page which I deleted nearly 4 years ago (I'm still not sure why or whether this was a wise move) there are a few social media accounts attached to my brand. Pinterest, Twitter and Instagram all have the header MissfitCreates with Google+ linked to me personally along with LinkedIn. It therefore makes sense to rename this blog Missfit Creates so that it's hopefully easier to find and associate with the rest of my business media accounts.
The content will invariably differ as I intend to blog about everyday life within my business and that changes daily. Having everything under the same banner though will at least give continuity to both my writing and the brand.
Labels:
blogger,
blogging,
business,
continuity,
designer,
ecommerce,
fashion,
fitness,
missfit creations,
models,
photographer,
pop fashion,
small business,
social media,
websites,
wordpress,
writing
Tuesday, 3 January 2017
New Years Resolutions
As 2017 begins so will the start of many New Years Resolutions top of which are;
Whilst I'm busy drawing up new patterns I am also ticking off one of those resolutions and learning a new skill. Hopefully in the near future I will have mastered the art of fabric printing so that Missfit's design range can incorporate original imagery.
As as far as spending less and saving more, all Missfit creations are made using the best quality fabrics and put together using traditional skills so that they are made to last. So if you have room for one more New Years Resolution make sure it's to check out Missfit first for your fitness clothing requirements.
- Stay fit and healthy
- Learn a new skill
- Spend less save more
Whilst I'm busy drawing up new patterns I am also ticking off one of those resolutions and learning a new skill. Hopefully in the near future I will have mastered the art of fabric printing so that Missfit's design range can incorporate original imagery.
As as far as spending less and saving more, all Missfit creations are made using the best quality fabrics and put together using traditional skills so that they are made to last. So if you have room for one more New Years Resolution make sure it's to check out Missfit first for your fitness clothing requirements.
Thursday, 25 August 2016
Lose Control, Alt, Delete
The last three and a half years of my business have been the most confusing of the 14 years I've been self employed. In March 2013 I lost control big time when I was struck down with cancer suddenly which in turn saw me shut down the business straight away, or so I thought.
In the confusion, of which there was plenty, I thought I'd spoken to HMRC and closed Missfit Creations, when my self assessment arrived later that year I found out I hadn't. So began the alternating, from self employed to unemployed (I did close Missfit Creations eventually) and then to self employed when I felt able to continue. However, I wasn't well enough so stopped again only to re-emerge a while later as Missfit UK.
It seemed like a good idea at the time, my cancer had led to me pursuing a healthier lifestyle which in turn saw me start yoga and running. As I am pretty good with a needle and thread I made my own fitness gear and so the idea of turning this into a business felt right. I wasn't yet 100% well and decided to add health and fitness accessories to my stock so that I wouldn't be reliant only upon items I made myself, hence dropping 'Creations'.
No matter how I dressed it up, selling lycra running belts and foam rollers didn't excite as much as kitting out a boy band or glitzing up a drag queen.
Then came an opportunity to work with a local yoga studio making leggings and tops, this did interest me and I set about designing and making a few sample pieces. However, I still didn't have the drive that I used to and this worried me. I began doubting my abilities, especially my design and sewing skills - they hadn't been used for over 2 years.
During that time there had been moments when I almost blamed my business for the illness which remains largely unexplained. Had I been working too hard, was it stress? These feelings manifested themselves into a need to rid myself of anything and everything to do with Missfit and at a particularly low moment I hit delete. Gone was my beautiful website, I called to ask for it to be shelved for the foreseeable. No more Facebook page, those 3,800 likes meant nothing anymore and so I deleted it. I continued this wipe out of my beloved business by removing the name from other social media sites I used and making it known that Missfit was no more. It didn't end there, shelves of fabrics were bagged up to be given away, eBayed or even car booted (apart from the lycra and sequins...) The fabric was joined by 100s of sewing patterns and other bits and pieces I no longer felt the need for. The final nail in Missfits coffin was the sale of my remaining stock which was made up of over 600 pieces of vintage clothing and a substantial amount of my own designs. Sold to a shop in Charing Cross, all gone.
Fast forward to the new incarnation of my business, Missfit UK and I'm telling myself it's not much different, lycra leggings are similar to lycra Bowie suits, aren't they? Still something wasn't right and it took another dark day to highlight just what it was.
Since having my kidney removed I'd experienced a lot of pain and so had been prescribed a kind of neuropathic pain killer - one that treats pain triggered by nerve damage. What I hadn't realised was that a side effect of the dose I was on led to feelings of lethargy, I was often so tired and my head was a blur. This drug induced apathy was not conducive to a creative profession. I was struggling to concentrate and work on the new yoga designs was going nowhere fast. I was also waiting on results of my latest ct scan and didn't feel good so in another moment of madness I stopped the drugs.
For over a week I felt awful, like an extended hangover with no tales of drunken fun to show for it, just cold turkey.
Then it happened, as I began to feel better so my head began to clear and the ideas began to flow back. I started sorting through past work images and putting my remaining fabrics in order. The news of an all clear gave me another boost and I realised I had so much left to do.
It's been a few weeks now during which I've begun reintroducing myself to Missfit Creations, the business I loved then lost. I know why I lost control and I understand why I was hesitant to start back up, alternating from one day to another from business to despair. What I still don't get is why I hit delete, why I couldn't have just left things until I could cope. I truly believed that Missfit Creations had to go.
Well now it's back and I'm feeling so much better. I've ended all those odd tasks I've started in the meantime and rebooted the original business, Missfit Creations. My excitement has begun building again when I sit in front of the sewing machine and I've started imagining designs in my sleep, on the street, out shopping and on the yoga mat. Pop fashion has always been my first love and I'm about to introduce it to my new fitness regime, after all, that lycra needs to be taken off the shelf!
In the confusion, of which there was plenty, I thought I'd spoken to HMRC and closed Missfit Creations, when my self assessment arrived later that year I found out I hadn't. So began the alternating, from self employed to unemployed (I did close Missfit Creations eventually) and then to self employed when I felt able to continue. However, I wasn't well enough so stopped again only to re-emerge a while later as Missfit UK.
It seemed like a good idea at the time, my cancer had led to me pursuing a healthier lifestyle which in turn saw me start yoga and running. As I am pretty good with a needle and thread I made my own fitness gear and so the idea of turning this into a business felt right. I wasn't yet 100% well and decided to add health and fitness accessories to my stock so that I wouldn't be reliant only upon items I made myself, hence dropping 'Creations'.
No matter how I dressed it up, selling lycra running belts and foam rollers didn't excite as much as kitting out a boy band or glitzing up a drag queen.
Then came an opportunity to work with a local yoga studio making leggings and tops, this did interest me and I set about designing and making a few sample pieces. However, I still didn't have the drive that I used to and this worried me. I began doubting my abilities, especially my design and sewing skills - they hadn't been used for over 2 years.
During that time there had been moments when I almost blamed my business for the illness which remains largely unexplained. Had I been working too hard, was it stress? These feelings manifested themselves into a need to rid myself of anything and everything to do with Missfit and at a particularly low moment I hit delete. Gone was my beautiful website, I called to ask for it to be shelved for the foreseeable. No more Facebook page, those 3,800 likes meant nothing anymore and so I deleted it. I continued this wipe out of my beloved business by removing the name from other social media sites I used and making it known that Missfit was no more. It didn't end there, shelves of fabrics were bagged up to be given away, eBayed or even car booted (apart from the lycra and sequins...) The fabric was joined by 100s of sewing patterns and other bits and pieces I no longer felt the need for. The final nail in Missfits coffin was the sale of my remaining stock which was made up of over 600 pieces of vintage clothing and a substantial amount of my own designs. Sold to a shop in Charing Cross, all gone.
Fast forward to the new incarnation of my business, Missfit UK and I'm telling myself it's not much different, lycra leggings are similar to lycra Bowie suits, aren't they? Still something wasn't right and it took another dark day to highlight just what it was.
Since having my kidney removed I'd experienced a lot of pain and so had been prescribed a kind of neuropathic pain killer - one that treats pain triggered by nerve damage. What I hadn't realised was that a side effect of the dose I was on led to feelings of lethargy, I was often so tired and my head was a blur. This drug induced apathy was not conducive to a creative profession. I was struggling to concentrate and work on the new yoga designs was going nowhere fast. I was also waiting on results of my latest ct scan and didn't feel good so in another moment of madness I stopped the drugs.
For over a week I felt awful, like an extended hangover with no tales of drunken fun to show for it, just cold turkey.
Then it happened, as I began to feel better so my head began to clear and the ideas began to flow back. I started sorting through past work images and putting my remaining fabrics in order. The news of an all clear gave me another boost and I realised I had so much left to do.
It's been a few weeks now during which I've begun reintroducing myself to Missfit Creations, the business I loved then lost. I know why I lost control and I understand why I was hesitant to start back up, alternating from one day to another from business to despair. What I still don't get is why I hit delete, why I couldn't have just left things until I could cope. I truly believed that Missfit Creations had to go.
Well now it's back and I'm feeling so much better. I've ended all those odd tasks I've started in the meantime and rebooted the original business, Missfit Creations. My excitement has begun building again when I sit in front of the sewing machine and I've started imagining designs in my sleep, on the street, out shopping and on the yoga mat. Pop fashion has always been my first love and I'm about to introduce it to my new fitness regime, after all, that lycra needs to be taken off the shelf!
Friday, 1 April 2016
Design Priorities
I have a stack of new design ideas, bits of patterns and samples of fabrics piling up but my sewing machines have been otherwise engaged for a while. Next month my eldest daughter gets married and I had the rather important job of designing and making the dress. Today it's back on my tailors dummy waiting to be tried on for hopefully what will be the final fitting.
It's been difficult to fit in any other design work around the wedding dress but now it's almost time to clear the decks and get stuck in and I can't wait.
Already I have a selection of leggings designs in varying styles, lengths and fabrics together with both shorts and skorts now the sun's come out. Work is beginning on some yoga tops and I'll also be adding to my range of accessories with bandanas, bags and belts. Super excited to be working with Midlands Yoga to create yoga leggings and harem pants for the class too.
I'll be keeping the blog posted with plenty of show and tell's as designs start taking shape and heading to the website.
It's been difficult to fit in any other design work around the wedding dress but now it's almost time to clear the decks and get stuck in and I can't wait.
Already I have a selection of leggings designs in varying styles, lengths and fabrics together with both shorts and skorts now the sun's come out. Work is beginning on some yoga tops and I'll also be adding to my range of accessories with bandanas, bags and belts. Super excited to be working with Midlands Yoga to create yoga leggings and harem pants for the class too.
I'll be keeping the blog posted with plenty of show and tell's as designs start taking shape and heading to the website.
Labels:
bags,
bandanas,
belts,
design,
dressmaker,
fitness,
fitness designs,
leggings,
running,
sewing,
sports,
wedding dress,
yoga
Friday, 26 February 2016
Wednesday, 10 February 2016
Breathe
After another rewarding yoga class today I started thinking about mantra's and more specifically running mantra's. As I prepare to increase my run distance from 10k to half marathon I'm hoping that focusing my concentration and meditating on positive thoughts will improve my overall energy.
This one will start me off as I take on 7 miles tomorrow.
This one will start me off as I take on 7 miles tomorrow.
Labels:
blogger,
breathing,
concentration,
energy,
fitness,
future,
goals,
health,
mantras,
meditation,
past,
running,
yoga
Thursday, 28 January 2016
Hula Hooping Starts Here
I promised a regular guest blog and the very first one comes from Fi Lewis of Hula Baloo trading as Grumpy Frog at festivals, Fi can take it from here...
My first hoop was given to me by a fellow festival trader and we hooped outside our stall all summer and my love for hula hooping began. That's also when I discovered the potential for hula hoop sales as the more people saw me hooping, the more hoops we sold. It was not long before my company Hula Baloo was born to run alongside my existing business, Grumpy Frog.
The personal benefits of hula hooping were obvious as the back pain I'd suffered for years disappeared. Hooping was toning my whole physique as well as strengthening muscles. In the same way that yoga and can take you to a different plain, I feel that hula hooping is also beneficial as a form of meditation.
The art of hula hooping has obviously grown incredibly over the last couple of years, however I believe that dancing with a hoop free style is as pleasing as learning tricks or doing a hoop workout. That's one of the benefits of owning a hoop, you don't have to be part of a class or hoop troupe, you can take your hoop with you wherever you go and have fun keeping fit.
I began making my own hoops about 9 years ago starting with beginners exercise hoops. Now my product range extends to travel hoops, LED hoops, dance hoops, polypro hoops, wraparound travel hoops and now skinny hoops. All of these hoops can be purchased or ordered from my online store.
I'll be hitting the road again very soon and will keep you updated with where you can find Grumpy Frog and join in one of my free hoop workshops. In the meantime if you want to find out more about Hula Baloo and Grumpy Frog visit my website.
My first hoop was given to me by a fellow festival trader and we hooped outside our stall all summer and my love for hula hooping began. That's also when I discovered the potential for hula hoop sales as the more people saw me hooping, the more hoops we sold. It was not long before my company Hula Baloo was born to run alongside my existing business, Grumpy Frog.
The personal benefits of hula hooping were obvious as the back pain I'd suffered for years disappeared. Hooping was toning my whole physique as well as strengthening muscles. In the same way that yoga and can take you to a different plain, I feel that hula hooping is also beneficial as a form of meditation.
The art of hula hooping has obviously grown incredibly over the last couple of years, however I believe that dancing with a hoop free style is as pleasing as learning tricks or doing a hoop workout. That's one of the benefits of owning a hoop, you don't have to be part of a class or hoop troupe, you can take your hoop with you wherever you go and have fun keeping fit.
I began making my own hoops about 9 years ago starting with beginners exercise hoops. Now my product range extends to travel hoops, LED hoops, dance hoops, polypro hoops, wraparound travel hoops and now skinny hoops. All of these hoops can be purchased or ordered from my online store.
I'll be hitting the road again very soon and will keep you updated with where you can find Grumpy Frog and join in one of my free hoop workshops. In the meantime if you want to find out more about Hula Baloo and Grumpy Frog visit my website.
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